With the success of past Laneige Waterful Sharing Campaign, Laneige is back again with another collaboration with Global Peace Foundation (GPF) this year with a pledge to raise RM100,000 for the purchase of 30 units of portable water filtration system for four villages of rural community.
A total of 880 residents across four villages namely Kampung Binjai (Pahang), Kampung Padang (Pahang), Kampung Ulu Gerumtum (Perak) and Kampung Poh (Perak) are identified to be the beneficiary for this year’s CSR campaign.
The 50-litre tank portable filtration system is chemical-free with build-in storage and 12L/hour filtration capability are made South Korea. The portability will ensure continuous supply of clean water to all residents even for those who resides furthest away.
Laneige released a ‘Refill Me’ Water Sleeping Mask edition including the new Lavender Scent for a limited time only just for this campaign. Every customers who purchased a tub will receive a complimentary ‘Refill Me’ Limited Edition water bottle along with a pledge sticker. RM10 from each sale goes to the Laneige Waterful Sharing Campaign 2017 Fund.
Campaign starts from 1st May to 31st July 2017. Public can also head to Laneige’s Beauty Roadshow which will be happening across Malaysia beginning 8th May onwards to make a purchase. Alternatively you may also purchase through Laneige beauty counter nationwide.